In the wake of the COVID-19 pandemic, everyone was expecting the world to return to its “new norm.” Perhaps you heard these words a time or too. The world witnessed a significant disruption across industries, forcing businesses to adapt and rethink their strategies at the core. However, as we navigate the path to recovery, there is a growing realization that returning to the basics of business practices can yield substantial benefits. This “what’s old is new” philosophy is particularly relevant when it comes to outbound sales calls, creating customer relationships, and so much more. 

The Power of Outbound Sales Calls

In the age of digital marketing and social media, outbound sales calls might seem outdated. In the midst of the pandemic doors were not only closed but locked. Keeping all human to human interaction at a minimum. However, for this reason the pandemic has emphasized the value of personalized human connections.